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Video Production Edmonton

A Production Made With Love

Our video production and community engagement journey working with the Edmonton Down syndrome Society began in April at the Edmonton Chamber of Commerce’s Spring Showcase and social event. Some would call it luck however, we would call it fate. Our booth was about an arms length away from the Edmonton Down Syndrome Society’s. That evening I had the absolute pleasure getting to know Tanya, an inspiring role model and advocate of down syndrome as well as her mother, Rosalind, director of the Edmonton Down Syndrome Society. She was curious about the types of production we do, and if we would consider doing something for EDSS, for their largest and well known fashion show and fundraiser, Uniquely Me. Without hesitation, we were on board and honoured to be a part of this event.

Rosalind and Tanya’s goal was to explain and show people how living with Down Syndrome (Ds) or with someone that has D’s, is often misconstrued. As Tanya fabulously puts it, “we all have genes, mine are just designer’. She is the walking example of an individual who can rock designer genes, because she has been able to afford and have access to speech education. Because she has learned these fundamental communication skill, it has opened so many doors to many other opportunities provided by the Edmonton Down Syndrome Society. Rosalind and Tanya wanted this video production to encourage those attending The Uniquely Me fundraiser to support the Society so they can provide speech pathology to children with Ds.

 

A Society Dedicated To Down Syndrome

Not only does the EDSS provide individuals with down syndrome the opportunities and experiences to learn and grow, but it also provides support community to their families and loved ones as well. EDSS strives to encourage growth and success by engaging individuals to achieve success and happiness in their home, school and community life. By creating awareness about the unique abilities and potential that lies within each and every person born with Ds, our world becomes empowered with knowledge, compassion and inspiration.The Edmonton Down Syndrome Society supports individuals born with Ds and their families in Alberta  from Red Deer north, including Edmonton, Grande Prairie, Bonnyville and Fort McMurray up to the North West Territories.

Creating the Video

In late spring Rosalind reached out to us, to help with production and be a part of their largest event of the year, Uniquely Me. We were so delighted and excited to work with a few families that volunteered to partake in the video. With Rosalind’s top notch organizational skills we managed to film all of the “talents” in 2 sessions. We had the absolute pleasure of meeting Eli and Isaac twin boys, both with down Ds. As well as Alanna, Dr. Melanie Lewis and Judy Meintzer, the speech pathologist. We also also had two very special volunteers Ash Hariharan and Emily Johnson, from EDSS partake in the production and share some of their stories and personal experience.

Giving back to the community Video Production Edmonton marketing

The production was filmed here at our studio as well was all the editing. Rosalind and the Society were fabulous at providing photos and previous footage that were were able to use for this years Uniquely Me event video. When the final product was completed, we sent it Rosalind and the team for approvals and or changes.

 

Uniquely Me, a Night to Remember

On October 23, 2019 as a team we attended the Edmonton Down Syndromes Society’s Uniquely Me, fall fashion and fundraiser. The theme was a Night in Paris. Wow- just WOW. The venue, the decor, the food, the auction items and fashion show- it was simply spectacular. We were greeted with complimentary parking, coat check and a lovely glass of champagne. Server’s were generously offering delicious horderves and the desert table was overflowing with gorgeous deserts and pastries. In the midst of the live auction, our video was played on both big screens. It was an amazing feeling to see a project being used for such a great cause, and it was even greater to see how it touched the hearts of so many people. We wanted people to feel inspired and moved from hearing the many personal stories in our video. As well encourage everyone in the room to help individuals with Ds get the resources for speech pathology. It was such a pleasure to see so many Edmontonians engaging and gathering to support the EDSS.

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Video Production Edmonton

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We are an Edmonton marketing agency that focus on delivering superior results through creative, video production, and web services to our clients in Edmonton, Alberta and beyond.  We take pride in everything we work on. Let us know how we can help you today by visiting our contacting us.

 

 

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We kicked off 2019 with a rockstar client, Dr. Michael Major and Verve orthodontics. He is an orthodontist who specializes in Invisalign and owns the coolest office we have ever seen. It’s an orthodontic office/ cafe/ rec- room, all in one. A paradise for children, and a treat for parents.

We first met Michael back in 2018, with talk of bringing awareness to his clinic. He wanted to present the fun and cheerful side of orthodontistry.

 

Majorly Great:

Instead of the traditional, sterile, plain white walled office with maybe a picture of a flower or a landscape awkwardly thrown up to spice things up a little. He opted for lively colours, huge windows and non florescent lighting (thank goodness). He created a gaming room, a foosball corner, provided computer monitors, an espresso and beverage bar and of course a COMFORTABLE seating area. This office really has it all. When creating this local St. Albert Disney Land, he considered what his own children would love to have and brought it to reality. Michael wanted to showcase the amazing space he built, and to encourage a sense of enjoyment in people’s orthodontic journey and development.

We met for lunch at a nearby restaurant, and within the first few minutes we knew he was not a regular, doctor. When he ordered a coke, we were all in. He’s not the stereotypical ‘sugar sergeant’ and instead believes in a balanced lifestyle. He is a world class human and father, and truly understands what a well realistic diet is.

Marketing Strategy:

We wanted to our audience to feel what we feel when being welcomed into Dr. Majors office, being pleasantly greeted with optimism and positive energy. His patients adore him, and his work truly speaks volumes. He’s like a dental magician,  fixing overbites and underbites, cross-bites, overcrowding, spaces between teeth and overcrowding of teeth. Because of his authentic care and devotion to his practice and his patients, we wanted him to be featured in the 60 second commercial. Our production team casted many local actors and featured some of Dr. Major’s friendly staff and even his adorable children. The commercial was running in theatres across Edmonton and St. Albert and was a huge success.Dr. Major truly cares for his clients. He is remarkable at what he does… perfecting smiles and bolstering confidence for all. It was a true pleasure working with you, Michael and we had a blast creating the live. laugh. smile. commercial. 

 


About Nordic:

Nordic Media is a full-service creative, marketing, and production agency focused on delivering exceptional digital media products with clear results.

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